Thought Leadership
Notes on SEO, GEO and AI search, from someone running the campaigns.
This is where I'll be writing about search engine optimization, generative engine optimization and how AI search is changing buyer behavior, based on the client work and the live GEO pilot I'm running rather than general industry commentary.
There's nothing published here yet. The first pieces are being written now, drawing on 11+ years of SEO and performance marketing work across Dubai and the GCC and the GEO pilot currently running for a Fortune 500 manufacturer in North America, so the first essays have something real behind them rather than a rehash of what's already been said elsewhere.
If you want to be pointed to new writing as it goes up, or you'd rather just ask a question directly, get in touch and I'll follow up once there's something worth reading.
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Based in Dubai, UAE.